Have you ever wondered how to take your business to the next level? Do you feel like you are doing the same thing every day and receiving the same ROI every day? It is time to shake up your entrepreneurial routine and do things bigger and bolder. It is time to get on stage.
READ ON FOR MY 5 BIGGEST TIPS ON HOW TO SUCCESSFULLY GET ON STAGE AND SHARE YOUR MESSAGE BELOW ⬇️
20%–22% of small businesses fail within the first year
The failure rate for entrepreneurs has discouraged people for years, but this myth-busting stat from BLS data is one you can trust. On average, 30% of businesses will have failed by the end of their second year, and half will have closed their doors by the end of the fifth year. After a decade, only about a third of businesses will remain.
How can you stand out as an expert in your industry?
The simple answer is that you need to get in front of other people’s audiences and leverage yourself as an expert in your field.
HOW CAN YOU GET ON STAGES?
Pitching yourself and your business on stages can be a powerful way to build your brand and attract opportunities. Here are some expert tips to help you effectively get yourself on stage and deliver compelling pitches:
Identify Relevant Stages: Research events, conferences, seminars, and workshops related to your industry or niche. Look for opportunities where your target audience congregates or where industry influencers gather.
Craft an Engaging Pitch: Develop a concise and captivating pitch that clearly communicates who you are, what your business does, and why your audience should care. Highlight your unique selling points and the value you offer.
Tailor Your Pitch to Each Stage: Customize your pitch to fit the specific audience and theme of each event. Show organizers that you understand their audience and how your presentation aligns with their goals.
Build Credibility: Establish yourself as an authority in your field by sharing valuable insights, case studies, success stories, and statistics during your pitch. Demonstrate your expertise and credibility to gain the trust of your audience.
Practice, Practice, Practice: Rehearse your pitch until it flows naturally and confidently. Practice in front of a mirror, with friends or colleagues, or record yourself to identify areas for improvement.
Start Small: Begin by speaking at local meetups, workshops, or small conferences to gain experience and build your confidence. As you refine your speaking skills and grow your reputation, you can aim for larger stages.
Network with Organizers: Connect with event organizers through social media, industry associations, or networking events. Build relationships with them and express your interest in speaking at their events. Offer to provide value to their audience.
Utilize Your Network: Leverage your existing network to get introductions or recommendations to event organizers. Reach out to mentors, colleagues, or industry contacts who may have connections in the event planning community.
Create Compelling Content: Produce high-quality content through blogs, videos, podcasts, or social media that showcase your expertise and thought leadership. Event organizers often look for speakers who have a strong online presence and can attract attendees.
Follow-Up: After delivering your pitch, follow up with event organizers and attendees to thank them for the opportunity and gather feedback. Maintain relationships with organizers for potential future speaking engagements.
Be Persistent but Respectful: If you don’t get selected for a particular event, don’t be discouraged. Keep refining your pitch and applying to relevant opportunities. Be persistent in pursuing speaking opportunities while respecting the decisions of event organizers.
MY BIGGEST TIPS TO HONE YOUR CRAFT AS A PUBLIC SPEAKER
Landing a speaking gig is a surefire way to start monetizing your brand. Here are our favorite tips to launch your speaking career. We put a lot of energy into our brands and what we know to be true is when you speak on stage, you have the power to leverage your expertise, monetize your business, and grow exponentially. Public speaking gives you access to prove your viability and interact with stakeholders. While this seems like a no-brainer, it can be terrifying for a lot of creative entrepreneurs. Here is where you start⬇️
Toastmasters- Toastmasters International is a nonprofit educational organization that builds confidence and teaches public speaking skills through a worldwide network of clubs that meet online and in person. This is a great place to receive feedback in realtime.
Speaker One Sheet- A speaker one sheet, otherwise known as a “speaker sheet” or “one-pager,” is a one-page document (one or two-sided) explaining who you are, what you speak about, and why the event planner reading it should hire you. In other words, your one sheet is a brief resume of your speaking experience.
Start talking everywhere for free- i.e. Library, schools, Chamber of Commerce Events. The more you speak in front of audiences the more confidence you will gain, as well as an audience hungry for your knowledge.
Sign up for eSpeakers Bureau (or a qualified speakers bureau)- Speakers bureaus connect qualified speakers with event planners. Create a powerful profile and connect with potential speaking gigs.
Look for Speaker Calls — Research speaker calls online. Many conferences post a speaker call (request for speakers) on their websites. Look for conferences in your niche and start pitching them.
You Got This- Jules
Let me know your favorite tip or trick to elevate your business. Email me directly at julie@themediacasters.com